# The Productrio

> The Productrio is a product company founded by three product leaders from HUUB and Maersk. We teach product management, build products with companies and partners, and advise leadership on strategy and AI-native transformation. Start by booking a call or taking the free AI-readiness assessment.

A product company. We teach it, practise it, advise on it and build with it.

## Key facts

- What we do: Education: Digital Product Management at Porto Business School and FEUP, in-company and certified training; Product & Engineering: embedded teams, project builds, fractional product leadership; Advisory: strategy, ways of working and AI-native transformation; Product Studio: our own products.
- Location: Porto, Portugal. Legal name: The Productrio, Lda.
- Founders: Jorge Ferreira (Co-founder & Manager, https://www.linkedin.com/in/jorgedcferreira/); Tiago Craveiro (Co-founder, https://www.linkedin.com/in/tiagocraveiro/); Guilherme Pacheco (Co-founder, https://www.linkedin.com/in/guilherme-da-silveira-pacheco/).
- Contact: jorge.ferreira@theproductrio.com · https://www.theproductrio.com/contact
- Products and pricing: Product Trio Crafts — A portal for students and the community with materials and tooling for building digital products. FREE (https://crafts.theproductrio.com/)
- Languages: English (https://www.theproductrio.com/llms.txt) · Português (https://www.theproductrio.com/pt/llms.txt)

## Company

- [Home](https://www.theproductrio.com/index.md): Product company: product management training, product & engineering teams, AI-native transformation advisory and our own products.
- [Founders](https://www.theproductrio.com/founders.md): Jorge Ferreira, Tiago Craveiro and Guilherme Pacheco: product and engineering leaders from Porto who scaled HUUB and teach at Porto Business School.
- [Jorge Ferreira](https://www.theproductrio.com/founders/jorge-ferreira.md): Co-founder & Manager. Head of Product at Mayple.ai · Ex-Head of Platform & Engineering at Maersk E-commerce · Head of Product at HUUB · Invited Professor at Porto Business School and FEUP
- [Tiago Craveiro](https://www.theproductrio.com/founders/tiago-craveiro.md): Co-founder. Director of Product/Platform & Engineering at Maersk E-commerce · Co-founder & VP Product of HUUB (acquired 2021) · Co-founder of knok healthcare and Iterar · Program Coordinator at Porto Business School
- [Guilherme Pacheco](https://www.theproductrio.com/founders/guilherme-pacheco.md): Co-founder. Group Product Manager at Maersk E-commerce · Head of Product at HUUB · SURFnCODE · Veniam · Deloitte

## Services

- [Education](https://www.theproductrio.com/education.md): Digital Product Management at Porto Business School and FEUP, plus in-company and DGERT-certified training on product, AI and data.
- [Product & Engineering](https://www.theproductrio.com/build.md): Senior product, design and engineering teams that own the outcome: discovery, UX, full-stack development and AI features for MVPs and products.
- [Strategy & AI-Native Transformation](https://www.theproductrio.com/advisory.md): Strategy, ways of working and AI-native transformation consulting: AI opportunity mapping, agentic workflows, evals and governance.

## Products

- [Product Studio](https://www.theproductrio.com/studio.md): Our Product Studio builds and tests its own products. Product Trio Crafts is a free portal with materials and tools for building digital products.

## Work with us

- [Build with us](https://www.theproductrio.com/partners.md): Public entities, corporates and founders: go from idea to a tested MVP in about 6–8 weeks, with product, design and engineering included.
- [AI-readiness assessment](https://www.theproductrio.com/assessment.md): Eight questions, about three minutes: find your AI maturity stage, from Digital to AI-Native, with three recommended next steps. Free.
- [Contact](https://www.theproductrio.com/contact.md): Book a call or send a message to The Productrio about education, product builds, advisory or partnerships.
- [Community](https://www.theproductrio.com/community.md): Meetups, talks and mentoring for product managers, engineers, designers and founders in Porto. Join the community or invite us to speak.

## Optional

- [For AI agents](https://www.theproductrio.com/agents.md): Machine-readable resources and canonical facts about The Productrio for AI assistants and agents: llms.txt, Markdown pages and key links.
- [Legal](https://www.theproductrio.com/privacy.md): How The Productrio, Lda collects, uses and protects personal data submitted on theproductrio.com, and how to exercise your GDPR rights.