# Three founders, one practice

> **In short:** The Productrio was founded by Jorge Ferreira, Tiago Craveiro and Guilherme Pacheco. Tiago co-founded HUUB, where Jorge and Guilherme led product teams through its acquisition by Maersk in 2021. Each founder's page shows their experience, topics and how to book a call with them.

Three product and engineering leaders from Porto. Tiago co-founded HUUB, a Porto logistics-tech company acquired by Maersk in 2021; Jorge and Guilherme led product teams there. Today they lead product, platform and engineering teams at global scale, teach product management at Porto Business School, and build The Productrio together.

- [Jorge Ferreira](https://www.theproductrio.com/founders/jorge-ferreira) — Co-founder & Manager. Head of Product at Mayple.ai · Ex-Head of Platform & Engineering at Maersk E-commerce · Head of Product at HUUB · Invited Professor at Porto Business School and FEUP
- [Tiago Craveiro](https://www.theproductrio.com/founders/tiago-craveiro) — Co-founder. Director of Product/Platform & Engineering at Maersk E-commerce · Co-founder & VP Product of HUUB (acquired 2021) · Co-founder of knok healthcare and Iterar · Program Coordinator at Porto Business School
- [Guilherme Pacheco](https://www.theproductrio.com/founders/guilherme-pacheco) — Co-founder. Group Product Manager at Maersk E-commerce · Head of Product at HUUB · SURFnCODE · Veniam · Deloitte

## Extended team

We work with a trusted network of senior engineers, designers and product people from our tech community, assembled around each engagement.

## Values

- Outcomes over output
- Learn fast
- Teach what we practise
- Community first